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Reciprocal
links
SEO
Masters identifies and evaluates relevant web sites for listing your
company's products or services, including search engines and
directories appropriate for your industries and target markets. Many
industries maintain a variety of directories that feature web sites of
interest to members of that industry, or for those seeking information
about a particular industry. These are link placements that will be
readily noticed and are in high traffic areas for your target audience
and will greatly increase your link popularity.
Maintenance : After the initial identification of strategic link
locations, SEO Masters will maintain and mine additional strategic
links on a monthly basis. This includes finding and placing new
strategic links locations, ensuring that the current strategic links
remain valid and updating the web site links as appropriate.
Reciprocal links are a major ranking variable for many of the major
search engines. (i.e. Alta Vista and Google weight reciprocal links at
an importance level of approximately 80% and 90%, respectively) Search
engines determine the link popularity of your web site by the number
of reciprocal links to your web site. The more links pointing to your
web site the higher your ranking. Additionally, reciprocal links (to
your web site from another related web site) can generate significant
referral traffic. Many web sites receive more traffic from reciprocal
links than they do from search engines. Forrester Research estimates
59% of browsers use links to find web sites on the Internet. |